Linnworks/SkuVault (Non-Product) Privacy Notice
Our privacy notice lets you know how we look after your personal information when you visit our website, have provided your contact data to us at a conference or event, through a partner or we have identified your business as a lead or opportunity. This includes how we collect and process personal information when you complete an online contact form, request a quote, request a demo, request a customization, integration, or partnership service, call us, use our Chatbot service, visit our offices or otherwise contact us.
If you are in the USA, this notice is also our Privacy Policy as required by some state privacy laws.
We have consciously kept it short and sweet as we want this notice or policy (whatever you want to call it) to be accessible. We know that not many of you will take the time to read it, but for those that do, this notice or policy contains the information you have a legal right to know. European, UK, and US privacy laws are complicated and there is a lot to fit in, so we tried to cut out the nonsense that you normally find in such policies. This does not mean we don’t take the security and privacy of your information seriously, we really do, and we would be happy to tell you all the controls we have in place, just not here.
1. Who we are
2. Categories of data we collect & lawful basis
Website visitors
- Contact Data includes first name, last name, company name and job title, email address, phone number, company website, country, basic details about your company, business address and location.UK/ EU Lawful Basis: Legitimate Interest.
- Technical & Usage Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access our websites. Usage Data includes information about how you use our website. UK/EU Lawful Basis: Legitimate Interest for Necessary Cookies, Consent for statistical, analytic and marketing cookies.
- Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences UK/ EU Lawful Basis: Legitimate Interest (because we only send business to business marketing communications).
Prospects & Leads
- Identity and contact data from our authorized resellers, introducers, and other partners who you have given such information to so that they can upload it to our systems, and we can provide products and services to you; UK/ EU Lawful Basis: Legitimate Interest
- Identity and contact data from publicly available sources such as websites of relevant, prospective customers and Companies House. UK/ EU Lawful Basis: Legitimate Interest
- Identity and contact data from third parties such as ZoomInfo and LinkedIn Lawful Basis: Legitimate Interest
3. Purpose for collection
- grow and manage our business;
- respond to your enquiries,
- identify business customers who would benefit from our products and services to grow their business and ours;
- contact you with offers and information about our products and services;
- deliver relevant website content and advertisements;
- measure or understand the effectiveness of the advertising we serve to you;
- keep our website secure and operating effectively.
4. Who we share data with
- Our customer relationship management platform provider
- Our website support and hosting services provider
- Our Chatbot provider
- IT providers such as our cloud hosting provider, support ticketing provider, email providers
- Professional advisers including lawyers, bankers, auditors, and insurers based in the USA, UK and Estonia
- Marketing and PR providers
5. Data transfers outside the UK and EU
- We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission, including using the EU/ US Data Privacy Framework.
- We may rely on the European Commission approved standard contract clauses or Binding Corporate Rules (and their UK equivalent) together with a transfer impact assessment to identify any additional safeguards required to give personal data the same protection it has in the UK and EU.
6. How long we keep your data
7. Your rights over your data
UK and EU residents’ rights
- The right to be informed about the collection and use of your personal data. This is the intention of this privacy notice.
- Request access to your personal information (commonly known as a “data subject access request”). This enables you to receive a copy of the personal information we hold about you and to check that we are lawfully processing it.
- Request rectification of the personal information that we hold about you. This enables you to have any incomplete or inaccurate information we hold about you corrected.
- Request erasure of your personal information. This enables you to ask us to delete or remove personal information where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal information where you have exercised your right to object to processing.
- Object to processing of your personal information where we are relying on a legitimate interest and there is something about your situation which makes you want to object to processing on this ground.
- Request the restriction of processing of your personal information. This enables you to ask us to suspend the processing of personal information about you.
US residents’ rights
- Right to Know/ Access. You have the right to request information on, the personal information we collected about you in the last 12 months, including the categories of personal information, the categories of sources from which your personal information was collected from, the business or commercial purpose for collecting, selling, or sharing your personal information, the categories of third parties to whom we disclosed your personal information to, and the specific pieces of personal information we have collected about you;
- Right to Delete. (Excluding Utah) You have the right to request that we delete Personal Data that we have collected from you, subject to certain exceptions.
- Right to Correct. (Excluding Iowa and Utah) You have a right to request that we correct inaccurate Personal Data that we maintain on you.
- Right to Opt Out. (Excluding Iowa) You have the right to opt out of the sale of your Personal Data. However please note that we do not sell your Personal Data.
- Right to Opt Out of Targeted Advertising and Profiling You have a right to opt out of targeted advertising and profiling (excluding Utah and Iowa). You can do this through the cookie banner on our website or by emailing us.
- Right to No Discrimination (California only). You have the right not to receive discriminatory treatment by us just because you exercised any of your privacy rights such as charging a different price or providing a different level of service. This right extends to includes employees, applicants, and independent contractors.
8. Cookies and Third-Party websites
9. Queries and complaints.
Version Number | Summary of Changes | Date |
1.0 | Original | 10th May 2018 |
2.0 | Major revisions including updates to company structure and information sharing following acquisition of SkuVault. Update with US rights and content and third country transfers. | 1 October 2023 |